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Digital Marketing Manager Group G Marketing Partners Posted on: 29 Aug 2022 Job Location: United, US Job Description: The Digital Marketing Manager is the primary and crucial resource for managing and implementing agency and client digital marketing efforts. Responsibilities include developing digital campaign strategies and related schedules and project plans, campaign management and execution, setting or adhering to budgets including expense tracking, providing costs for client invoicing and agency profit calculations, distributing owned-project meeting minutes, updating status reports and managing other client documentation, reporting and analytic needs. Leading or participating in client-agency conference calls as required. Working with agency teams and third parties to help manage execution of projects and provide input for creative and strategic approaches. Graphic design and promotional writing skills are not required but are extremely helpful when working with agency and external creative teams. Web design and programming are not part of this position s responsibilities but working with our agency web team and partners is critical. Specifically, the Digital Marketing Manager responsibilities include: • Digital Channel Strategy and Consultation • SEO/SEM • Online Reputation Management • Display Ad Campaign Management • Social Media Advertising Management • Digital Media Buying • YouTube Channel Advertising and Strategy and Input on YouTube sites for clients • Google Analytics/Google Tag Manager • Digital Campaign Analytics and Reporting • Deployment Software Platform Selection and Management i.e. Hootsuite • Creative an Overall Agency Digital Marketing Process Flow Additional Responsibilities Participate in the development of business pitches and presentations to current and prospective clients. Act as client-facing contact on assigned agency/client projects or as back-up for certain client programs when primary Group G client contact is unavailable or out of the office. Must have the proven ability to be an effective client contact and to successfully manage your part of the client relationship. Explore new digital marketing channels and opportunities and present them to agency management and clients. While Digital Marketing is not new to Group G, the Digital Marketing Manager role is a new position. This really affords the opportunity for the right individual to shape the role and process to make it their own. Qualifications • 3+ years of relevant marketing experience • Project Management skills • Excellent communication and organizational skills Click Here